Gig Economy Challenge

What was the Gig Economy Challenge?

We worked with the Mayor of London to design and deliver the Mayor’s Resilience Fund which included two phases:

• Open call for local authorities, government agencies and charities in London to partner with us as problem-holders (2020)
• Designed and delivered 10 city-based challenges (2021)

The Mayor’s Resilience Fund was funded by the London Economic Action Partnership. The Gig Economy Challenge was delivered in partnership with the Living Wage Foundation.

What was this challenge about?

Create a digital service for gig economy workers that analyses expenditure and remuneration data to provide insights that help them understand their take-home pay and if they are paid the London Living Wage.

Where was it focused?

Greater London

What impact were we seeking?

• Gig economy workers better understand how expenditure relates to their pay and impacts on their ability to meet the cost of living.
• Data captured by the solution helps the Living Wage Foundation and other stakeholders to set expectations for gig economy employers to meet the cost of living for their workforce and ability to offer an accreditation solution in a challenging sector.
• Longer term we hope this results in systemic change that includes more accredited gig economy employer pay rises for tens of thousands of workers